Last updated December 2021

This privacy notice (“Privacy Notice”) sets out how Ataira Analytics Inc. (“Ataira Analytics” or “We”) uses and protects any personal data that you give Ataira Analytics when you use this website. For information on how personal data is processed by Ataira Analytics when you use our Services, please consult the Service Data Privacy Statement.

If your legal entity has an agreement with Ataira Analytics to provide the Services (“Customer”), this Privacy Notice is incorporated by reference in your Master Service Agreement (“MSA”). Your use of Services under the MSA is subject to this Privacy Notice. Unless otherwise defined in the Privacy Notice or the Service Data Privacy Statement, capitalized terms have the meaning given in the MSA.

Ataira Analytics is committed to ensuring that your privacy is protected. Should we ask you to provide certain personal data by which you can be identified when using this website, you can be assured that it will only be used in accordance with this Privacy Notice.

Ataira Analytics may change this Privacy Notice from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. Scope of this Privacy Notice

Except for Account Information and other information, we collect in connection with your registration or authentication into our Services, this Privacy Notice does not apply to our security and privacy practices in connection with your access to and use of Ataira Analytics Services. These security and privacy practices are detailed in and governed by our Service Data Privacy Statement below. and our Master Service Agreement, or such other applicable agreement between you and Ataira Analytics relating to your access to and use of such Services (collectively referred to as the “MSA”).

Account Information

Customers are asked to provide certain personal information when they sign up for our Services including name, address, telephone number, billing information (such as a credit card number), and the type of personal computer being used to access the Services. The personal information collected from Customers during the registration process is used to manage the Customers’ Account (such as for billing purposes). This information is not shared with third parties, unless specifically stated otherwise or in special circumstances. However, in instances where Ataira Analytics and a Partner jointly promote the Services, Ataira Analytics may provide the Partner certain personal information, such as the name, address, and username of persons who subscribed to the Services as a result of the joint promotion for the sole purpose of allowing us and the partner to assess the results of the promotion. In this instance, personal data may not be used by the Partner for any other purpose. Ataira Analytics may also generate non-identifying and aggregate profiles from personal data Customers provide during registration (such as the total number, but not the names, of Customers). As explained in more detail below, we may use this aggregated and non-identifying information to sell ads that appear on our website or other sites.

Other Submissions

We collect personal data that you voluntarily provide us through the website, for example when you request a free trial or demo, request information about our products or services, register for a webinar, contact us, subscribe to our email newsletter, download content (e.g. whitepapers).

Cookies and Other Tracking Technologies

We and our authorized partners may use cookies and other information gathering technologies for a variety of purposes. These technologies may provide us with personal data, information about devices and networks you utilize to access our Websites, and other information regarding your interactions with our website. For detailed information about the use of cookies and other tracking technologies on the website, please read and review the Cookie section below.

Logs

We gather certain information and store it in log files when you interact with our website. This information may include internet protocol (IP) addresses, browser type, URLs of referring/exit pages, operating system, date/time stamp, information you search for, locale and language preferences, identification numbers associated with your devices, and system configuration information. Occasionally, we connect personal data to information gathered in our log files as necessary to improve our website and personalize your content. In such a case, we would treat the combined information in accordance with this Privacy Notice.

Analytics

We collect analytics information when you use our website to help us improve the website and related content. We may also share anonymous data about your actions on our website with third-party service providers of analytics services.

We may also obtain information, including personal data, from third parties, e.g., when you request a free trial or demo of our Services, register for a Ataira Analytics webinar or download Ataira Analytics content (e.g. whitepapers) or download or request information related to or similar to our Services from a third-party website. We may combine that with information we collect through our website.

We may use the information we collect about you (including personal data, to the extent applicable) for a variety of purposes, including to:

• provide, operate, maintain, improve, and promote our Services;
• enable you to access and use the Services;
• process and complete transactions, and send you related information, including purchase confirmations and invoices;
• send transactional messages, including responses to your comments, questions, and requests; provide customer service and support; and send you technical notices, updates, security alerts, and support and administrative messages;
• send promotional communications, by email or by phone, such as providing you with information about products and services, features, surveys, newsletters, offers, promotions, special offers, contests, events and other information which we think you may find interesting; and
• customize the website according to your interests
• monitor and analyze trends, usage, and activities in connection with the websites and Services and for marketing or advertising purposes;
•  investigate and prevent fraudulent transactions, unauthorized access to the Services, and other illegal activities;
• personalize the website and Services, including by providing features or advertisements that match your interests and preferences; and
• for other purposes for which we obtain your consent.
  

If you are an individual from the European Economic Area (EEA), our legal basis for collecting and using the personal data will depend on the personal data concerned and the specific context in which we collect it. However, we will normally collect personal data from you only where: (a) we have your consent to do so, (b) where we need the personal data to perform a contract with you (e.g. to deliver the Services you have requested), or (c) where the processing is in our or a third party’s legitimate interests (and not overridden by your data protection interests or fundamental rights and freedoms). In some cases, we may also have a legal obligation to collect personal data from you, or may otherwise need the personal data to protect your vital interests or those of another person.

Where we rely on your consent to process the personal data, you have the right to withdraw or decline your consent at any time. Please note that this does not affect the lawfulness of the processing based on consent before its withdrawal.

If we ask you to provide personal data to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal data is mandatory or not (as well as of the possible consequences if you do not provide your personal data). Similarly, if we collect and use your personal data in reliance on our (or a third party’s) legitimate interests which are not already described in this Notice, we will make clear to you at the relevant time what those legitimate interests are.

We are committed to ensuring that your personal data is secure. In order to prevent unauthorized access or disclosure, we have put in place appropriate technical and organizational measures to safeguard and secure the personal data we process. We have built our website using industry-standard encryption and authentication tools to protect the security of personal data.

We also use technological measures such as secure routers and firewalls to help protect personal data. Information collected through the website is encrypted before it travels over the Internet using industry-standard technology for conducting secure online transactions. Unfortunately, because of its nature, we cannot guarantee against the loss or misuse of personal data transmitted over the Internet.

If, despite all our efforts, a data breach does occur, we shall do everything in our power to limit the damage. In case of a data breach which is likely to result in a high risk, and depending on the circumstances, we will inform you about remedial actions to prevent any further damage. We always inform the relevant supervisory authority or authorities without undue delay.

When you visit our website, we use cookies to store or retrieve information on your browser. A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device to remember information about you, such as your language preference or login information. Those cookies are set by us and called first party cookies. We also use third party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts.

• · More specifically, we use cookies and other tracking technologies for the following purposes:
• · Help you in navigation on our website, improve your browsing experience and personalize content and ads;
• · Help you in opening an account, service subscription, registration to our events, login, and your ability to provide feedback;
• Analyzing your use of our website and improve our content;
• · Assisting with our promotional and marketing efforts (including behavioral advertising)

We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any personal data about you, other than the data you choose to share with us.

Below is a detailed list of the cookies we use on our website. Our website is scanned with our cookie scanning tool regularly to maintain a list as accurate as possible. We classify cookies in four (4) categories:

• Strictly Necessary Cookies
• Performance Cookies
• Functional Cookies
• Targeting Cookies

Strictly Necessary Cookie

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site may not work then.

• Google Tag Manager
• Microsoft.NET
• AtairaAnalytics.com

Performance Cookie

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

• Application Insights
• Google Analytics
• Ataira Analytics.com

Functional Cookies

These cookies allow the provision of enhance functionality and personalization, such as videos and live chats. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these functionalities may not function properly.

• Digitrust
• Google
• LiveChat
• AddThis

Targeting Cookies

These cookies are set through our site by our advertising partners. They are used to gather information about your activities on our website and other sites in order to build a profile of your interests and suggest advertisements based upon your browsing activities and interests on our website or other sites. They work by uniquely identifying your browser and device. If you do not allow these cookies, you will not experience our targeted advertising across different websites.

• Google
• Facebook
• Linkedin
• Outbrain
• Twitter
• Yahoo
• Youtube

Other Tracking Technologies

We also may use clear gifs in HTML-based emails sent to our users to track which emails are opened by recipients. This information is used to enable more accurate reporting, improve the effectiveness of our marketing, and make our Services and Websites better for our users.

We also use Google Analytics, a web analysis service provided by Google, to better understand your use of our website. Google Analytics collects information such as how often users visit the website, what pages they visit and what other sites they used prior to visiting. Google uses the data collected to track and examine the use of the website, to prepare reports on its activities and share them with other Google services. Google may use the data collected on the website to contextualize and personalize the ads of its own advertising network. Google’s ability to use and share information collected by Google Analytics about your visits to the website is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Google offers an opt-out mechanism for the web available here.

We will not sell, distribute or lease your personal data to third parties unless we have your permission or are required by law to do so. We may share and disclose your personal data in the following limited circumstances:

Vendors, consultants and other suppliers

We may disclose your personal data to our vendors, consultants or suppliers whom we engage to perform services on our behalf in connection with the purposes identified above. In such cases, our vendors, consultants or suppliers will be obligated to use that personal data only in accordance with our specific instructions and in accordance with the terms of this Privacy Notice. These companies include, for example, our payment processing providers, marketing automation provider, website analytics companies, product feedback or help desk software providers, Chat platform providers, CRM service providers, email service providers and others.

Legal Requests

We may disclose your personal data without your permission to the extent that it is required to do so by law, in connection with any legal proceedings or prospective legal proceedings, and in order to establish, exercise or defend its legal rights.

We may transfer the information we collect about you to countries other than the country where we originally collected it for the purposes of storage and processing of data and operating our services. Those countries may not have the same data protection laws as your country. However, when we transfer your information to other countries, we will protect that information as described in this Privacy Notice and take steps, where necessary, to ensure that international transfers comply with applicable laws.

You may request details of personal data which we hold about you. If you would like a copy of the information held on you please write to support@ataira.com.

If you believe that any personal data we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any personal data found to be incorrect or remove your data from our systems completely.

Marketing Communications

You can opt out of receiving marketing communications from us by following the unsubscribe instructions included in our marketing communications.

Cookies

For information on how to opt out of each cookie category (except strictly necessary cookies), for individuals from the European Economic Area (EEA), please refer to the Cookie Section of this Privacy Notice.

We will not retain your personal data longer than necessary to fulfil the purposes outlined in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements). How long we retain your personal data depends on the type of data and the purpose for which we process your data. If we have no ongoing legitimate business need to process your personal data, we will either delete or anonymize it, or, if this is not possible (for example, because your personal data has been stored in backup archives), then we will securely store your personal data and isolate it from any further processing until deletion is possible.

Please feel free to contact us if you have any questions about Ataira Analytics’ Privacy commitments or practices. You may contact us at support@ataira.com or at our mailing address below:

Ataira Analytics Incorporated
Attn: Compliance Manager
16625 Redmond Way
Suite M-162
Redmond, WA 98052
United States
Email: support@ataira.com

Service Data Privacy Statement

Last updated in May 2018.

This Privacy Statement is intended to supplement and clarify the Ataira Analytics Privacy Policy regarding Personal Data processed on behalf of our Customers during provision of the Services. This Service Data Privacy Statement (“Privacy Statement”) is incorporated by reference in your Master Service Agreement (“MSA”). Your use of Services under the MSA is subject to the Privacy Statement. Unless otherwise defined in the Privacy Statement, capitalized terms have the meaning given in the MSA.

“Customer” means a legal entity with whom Ataira Analytics has an agreement to provide the Services. For clarity, a Customer may be a Controller or a Processor of Personal Data. Where a Customer is a Processor of Personal Data, Ataira Analytics shall process Personal Data as sub-processor on behalf of the Controller. Instructions from the Controller regarding the processing Personal Data shall be given through the Processor.

“Controller” means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. “Personal Data” means any information relating to an identified or identifiable natural person (“Data Subject”).

“Processing/To Process/Processed” means any operation or set of operations which is performed upon Personal Data, whether by automatic means, such as collection, recording, organization, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, blocking, erasure or destruction.

“Processor” means a natural or legal person, public authority, agency or other body which Processes Personal Data on behalf of the Controller.

“Service Data” means all data provided to Ataira Analytics, placed on Ataira Analytics’ servers, or used, posted, stored or otherwise transferred or transmitted in connection with the Services, including text, sound, video or image file, material, product, content, IP address and similar address, recording, message, software, Account Information, account-related setting, and which may include, without limitation, Personal Data.

“Third Party” means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the Controller or Processor, are authorized to process Personal Data.

This Privacy Statement governs our security and privacy practices in connection with your access to and use of Ataira Analytics Services. This Privacy Statement does not apply to our security and privacy practices in connection with your access to and use of Ataira Analytics’ website (www.ataira.com). These security and privacy practices are detailed in and governed by Ataira Analytics Privacy Policy.

Customers of our Services are solely responsible for establishing policies for and ensuring compliance with all applicable laws and regulations, as well as any and all privacy policies, agreements or other obligations, relating to the collection of personal data in connection with the use of our Services by Data Subjects with whom our Customers interact. If you are an individual who interacts with a Customer using our Services, then you will be directed to contact our Customer for assistance with any requests or questions relating to your personal data.

We collect information under the direction of our Customers and have no direct relationship with individuals whose personal data we process in connection with our Customers’ use of our Services. If you are an individual who interacts with a Customer using our Services (such as an employee of one of our Customers) and would either like to amend your contact information or no longer wish to be contacted by Ataira Analytics, please contact the Customer that you interact with directly.

Ataira Analytics may Process Personal Data about Data Subject for the purposes of account creation, billing, usage tracking, and on behalf Customer to provide the Services. Data that is not related to an identified or identifiable natural person, including aggregated or de-identified data, is not Personal Data and is not addressed by this document.

Account Information

We may collect first and last name, email address, postal address, phone number and other similar contact data about Customer’s authorized employees, consultant or independent contractors.

Payment Data

We collect data necessary to process your payment if you make purchases, such as your payment instrument number (such as a credit card number), and the security code associated with your payment instrument.

Credentials

We collect passwords, password hints and similar security information used for authentication and account access.

Meta Data

Ataira Analytics servers automatically record some information when Services are used, including information sent by browsers or mobile apps. Ataira Analytics may collect information about the devices Services are being used on, including what type of device it is, operating systems, device settings, application IDs, unique device identifiers, and crash data.

Cookies and other Tracking Technologies

Whenever a Customer or any Account Users interact with the Portal, Ataira Analytics automatically receives and records information from the browser, which may include IP address, “cookie” information, the type of browser and device being used to access the Portal, screen resolution and browser language. “Cookies” are identifiers Ataira Analytics transfers to the browser or device of the Account User that allow Ataira Analytics to recognize the Account User and their browser or device along with how our Portal is being utilized. When Ataira Analytics collects this information, Ataira Analytics only uses this data in aggregate form, and not in a manner that would identify the Account User personally. For example, this aggregate data can tell Ataira Analytics how often users use a particular feature of the Portal, and Ataira Analytics can use that knowledge to improve the Services. We also use an application session recording solution to record the Account Users’ use of the Portal and we may link such recordings to the Account User and the Customer Account to optimize our support services and better resolve technical problems. Such recordings are only used to provide technical support services under the Agreement.

Call Recording

Ataira Analytics monitors and records calls to or from Ataira Analytics regarding the Services, including Technical Support and account managers, for training, support, and quality control purposes.

Content

We process content of Customer’s files and communications when necessary to provide the Services. For example, if you receive an email using Hosted Exchange, we need to collect the content of that email to deliver it to your inbox, display it to you, enable you to reply to it and store it for you until you choose to delete it. Other data we collect to provide Services to Customer include the following:

• subject line and body of an email,
• text or other content of an instant message,
• audio and video recording of a video or audio message,
• audio recording and transcript of a voice message you receive or a text message you dictate, and
•  text or other content of a file or data Customer places on Ataira Analytics’ servers, or uses, posts, stores or otherwise transfers or transmits in connection with the Services.

Voluntary Customer Surveys

We may periodically conduct both business and individual customer surveys. We encourage our Customers to participate in these surveys because they provide us with important information that helps us to improve the types of services we offer and how we provide them to you. Personal Data and responses submitted through these surveys will remain strictly confidential, even if the survey is conducted by a third party. Participation in our customer surveys is voluntary. We take the information we receive from individuals responding to our customer surveys and combine (or aggregate) it with the responses of other customers to create broader, generic responses to the survey questions (such as gender, age, residence, hobbies, education, employment, industry sector, or other demographic information). We then use the aggregated information to improve the quality of our Services to you, and to develop new services and products. This data can be share on an aggregate and anonymous basis with third parties.

Ataira Analytics processes the Personal Data outlined above for the following purposes:

• To operate our business;
• To provide and enhance our Services;
• To respond to Customer requests for support or assistance; and
• To send communications, including promotional communications.

This policy is not intended to place any limits on what we do with data that is aggregated and/or de-identified. It is no longer associated with an identifiable user or Customer of the Services and is therefore not Personal Data.

Regarding the Services and Service Data, Ataira Analytics acts as a Processor on behalf of Customers. Customers have primary responsibility for interacting with Data Subjects, and the role of Ataira Analytics is generally limited to assisting Customers as needed. Ataira Analytics processes Service Data only upon a Customer’s instruction and shall have a duty to respect the security and confidentiality of Personal Data, pursuant to the measures outlined in agreements with Customers and as required by applicable law.

Information Security

Ataira Analytics takes security seriously. We take various steps to protect Customer’s Service Data from loss, misuse, and unauthorized access or disclosure. These steps take into account the sensitivity of the Service Data, and the current state of technology. Ataira Analytics has a dedicated information security team consisting of an infrastructure team leader, infrastructure system administrators, and a senior security specialist, who are responsible for the management of information security throughout the organization. The specialist maintains security credentials and is required to annually sign and acknowledge the review of the information security policies. The specialist is responsible for developing, maintaining, and enforcing Ataira Analytics’ information security policies. The information security policies are also reviewed annually by senior management.

In addition to maintaining security, the information security team also monitors known incidents and patches as well as results from vulnerability assessments; it makes changes to policies and procedures as needed following an approval process. Such changes can include the reassessment of risk, changes to incident response plans, and the verification of responsibilities for authorizing and monitoring accesses. Changes are reviewed and communicated during weekly change maintenance meetings or through system alerts. Ataira Analytics implements and maintains a variety of technical and organizational security measures to protect Customer’s Service Data from loss, misuse, and unauthorized access or disclosure, including the following:

• Logical access controls to manage electronic access to data and system functionality based on authority levels and job functions (e.g., granting access on a need-to-know and least privilege basis, use of unique IDs and passwords for all users, periodic review and revoking/changing access promptly when employment terminates or changes in job functions occur).
• Password controls to manage and control password strength, expiration and usage including prohibiting users from sharing passwords and requiring that Ataira Analytics’ passwords assigned to its employees: (i) be at least fourteen (14) characters in length, (ii) not be stored in readable format on Ataira Analytics’ computer systems; (iii) must be changed every sixty (60) days; must have defined complexity; (v) may not be reused (password history); and (vi) newly issued passwords must be changed after first use.
• Housing systems in data center or server room facilities that are secured via physical and environmental controls that are designed to protect information assets from unauthorized access, to manage, monitor and log movement of persons into and out of Ataira Analytics facilities, and to guard against environmental hazards such as fire and water damage.
• Operational procedures and controls to ensure technology and information systems are configured, monitored, and maintained according to prescribed internal and adopted industry standards. • System logging procedures to proactively record user and system activity for routine review.
• Network security controls that provide for the use of enterprise firewalls and layered DMZ architectures, and Intrusion Detection Systems and other traffic and event correlation procedures to protect systems from intrusion and limit the scope of any successful attack. • Vulnerability management and scheduled scanning procedures and technologies to identify, assess, mitigate and protect against security threats, viruses and other malicious code.
• Change management procedures to ensure all changes to Ataira Analytics’ technology and information assets are properly tested, approved and monitored. • Incident / problem management procedures to allow for the proper investigation, response, mitigation and notification of events related to Ataira Analytics’ technology and information assets.
• Organizational management to ensure the proper development and maintenance of information security and technology policies, procedures and standards.
• Audit and assessment procedures for the purposes of monitoring and maintaining compliance with the organization’s policies and procedures and for reporting the condition of information security to senior management.

Personal Data Breach Notification

In the event that Ataira Analytics becomes aware of any of Security Incidents involving Personal Data, Ataira Analytics will promptly notify affected Customers to the extent such notification is permitted by applicable law. “Security Incidents” are defined as (1) the actual unauthorized access to or use of unencrypted Personal Data by an unaffiliated third party, or (2) loss, theft, or unauthorized disclosure or manipulation of unencrypted Personal Data that has the potential to cause harm to Customer’s systems, employees, information or the Customer’s brand name (i.e., potential breach).

Notification shall take the form of an email to the designated Customer Account Contact(s) and shall include at a minimum, (a) problem statement or description, (2) expected resolution time (if known), and (c) the name and phone number of the Ataira Analytics representative that Customer may contact to obtain updates.

Ataira Analytics agrees to keep Customer informed of progress and actions taken to resolve the Security Incident. Unless such disclosure or notification is mandated by law, Customer, in its sole discretion, will determine whether to provide explicit notification to Customer’s customers or employees concerning Security Incidents involving Personal Data. Ataira Analytics reserves the right, in its sole discretion, to notify pertinent government authorities of such incidents, such as those involving criminal acts.

Ataira Analytics undertakes to be transparent regarding its Personal Data processing activities and to provide Customers with reasonable cooperation to help facilitate their respective data protection obligations regarding Personal Data.

Upon a Customer’s request, and subject to appropriate confidentiality obligations, Ataira Analytics shall make available to the Customer (or such Customer’s independent, third-party auditor) information regarding Ataira Analytics processing activities affecting Customer.

This section discusses how Ataira Analytics may share Personal Data with third-parties in the context of the Services. Ataira Analytics reserves the right to disclose or use aggregate or de-identified information for any purpose. For example, we may share aggregated or de-identified information with our partners or others for business or research purposes.

Sub-processing by Third Parties

Ataira Analytics may retain third party sub-processors, and depending on the location of the third-party sub-processor, processing of Personal Data by such sub-processors may involve transfers of Personal Data. Such third-party sub-processors shall process Personal Data only in accordance with the Customer’s instructions set forth in the Customer’s contract with Ataira Analytics.

Such third-party sub-processors have entered into written agreements with Ataira Analytics in accordance with the applicable requirements. Ataira Analytics maintains an up-to-date list of the names and locations of all third-party sub-processors engaged in processing Personal Data, including a description of their processing activities, which is available upon request by contacting support@ataira.com.

Compliance with Laws

Ataira Analytics may share or disclose data to comply with legal or regulatory requirements and to respond to lawful requests, court orders and legal processes.

Enforcing Our Rights, Preventing Fraud, and Safety

Ataira Analytics may share or disclose data to protect and defend the rights, property, or safety of us or third parties, including enforcing contracts or policies, or in connection with investigation and preventing fraud.

Changes to our Business Structure

Ataira Analytics may share or disclosed data if we engage in a merger, acquisition, bankruptcy, dissolution, reorganization, sale of some or all of Ataira Analytics’ assets, financing, acquisition of all or a portion of our business, a similar transaction or proceeding, or steps in contemplation of such activities (e.g. due diligence).

The Service Data is hosted on Ataira Analytics’ servers located in data centers in the United States. Default location is based on Customer location and can be modified by Customer once the Services are provisioned, subject to applicable fees.

We will retain Personal Data for as long as Customer maintains an Account for our Services, or as needed to provide Customer with our Services, comply with our legal obligations, resolve disputes and enforce our agreements. If we have no ongoing legitimate business need to process or retain Personal Data, we will either delete or anonymize it, or, if this is not possible (for example, because your personal data has been stored in backup archives), then we will securely store and isolate it from any further processing until deletion is possible.

Ataira Analytics acts as a data Processor on behalf of Customers. Customers have primary responsibility for interacting with Data Subjects, and the role of Ataira Analytics is generally limited to assisting Customers as needed.

Access, Correction, Amendment or Deletion Requests

Ataira Analytics shall promptly notify a Customer if Ataira Analytics receives a request from a Data Subject for access to, correction, amendment or deletion of that person’s Personal Data. Ataira Analytics shall not respond to any such Data Subject request without the Customer’s prior written consent except to confirm that the request relates to that Customer.

Ataira Analytics shall provide Customers with cooperation and assistance in a reasonable period of time and to the extent reasonably possible in relation to any request regarding Personal Data to the extent Customers do not have access to such Personal Data through their respective uses of the Services.

If you are a Customer or otherwise provide us with personal data in connection with your use of our Services, we will delete this information upon your request, provided that, notwithstanding such request, this information may be retained for as long as you maintain an Account for our Services, or as needed to provide you with our Services, comply with our legal obligations, resolve disputes and enforce our agreements.

Regulatory Enquiries and Complaints

Ataira Analytics shall, to the extent legally permitted, promptly notify a Customer if it receives an enquiry or complaint from a data protection authority in which that Customer is specifically named. Upon a Customer’s request, Ataira Analytics shall provide the Customer with cooperation and assistance in relation to any regulatory inquiry or complaint involving Ataira Analytics’ processing of Personal Data.

Legal Requests

In certain situations, Ataira Analytics may be required to disclose Service Data in response to lawful requests by public authorities, to respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims. Ataira Analytics may also share such information with relevant law enforcement agencies or public authorities if we believe same to be necessary in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our Master Subscription Agreement, or as otherwise required by law.

We may change this statement from time to time, and if we do we will post any changes on this page. If you continue to use the Services after those changes are in effect, you agree to the revised policy.

Please feel free to contact us if you have any questions about Ataira Analytics’ Privacy commitments or practices. You may contact us at support@ataira.com or at our mailing address below:

Ataira Analytics Incorporated
Attn: Compliance Manager
16625 Redmond Way
Suite M-162
Redmond, WA 98052
United States
Email: support@ataira.com